Code of Ethics
Preface Because hundreds of thousands of
business communicators worldwide engage
in activities that affect the lives of
millions of people, and because this
power carries with it significant social
responsibilities, the International
Association of Business Communicators
developed the Code of Ethics for
Professional Communicators.
The Code is based on three different yet
interrelated principles of professional
communication that apply throughout the
world.
These principles assume that just
societies are governed by a profound
respect for human rights and the rule of
law; that ethics, the criteria for
determining what is right and wrong, can
be agreed upon by members of an
organization; and, that understanding
matters of taste requires sensitivity to
cultural norms.
These principles are essential:
Professional communication is legal.
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Professional communication is ethical.
Professional communication is in good
taste.
Recognizing these principles, members of
IABC will:
engage in communication that is not
only legal but also ethical and
sensitive to cultural values and
beliefs;
engage in truthful, accurate and fair
communication that facilitates respect
and mutual understanding; and,
adhere to the following articles of
the IABC Code of Ethics for Professional
Communicators.
Because conditions in the world are
constantly changing, members of IABC
will work to improve their individual
competence and to increase the body of
knowledge in the field with research and
education.
Articles
1. Professional communicators uphold the
credibility and dignity of their
profession by practicing honest, candid
and timely communication and by
fostering the free flow of essential
information in accord with the public
interest.
2. Professional communicators
disseminate accurate information and
promptly correct any erroneous
communication for which they may be
responsible.
3. Professional communicators understand
and support the principles of free
speech, freedom of assembly, and access
to an open marketplace of ideas; and,
act accordingly.
4. Professional communicators are
sensitive to cultural values and beliefs
and engage in fair and balanced
communication activities that foster and
encourage mutual understanding.
5. Professional communicators refrain
from taking part in any undertaking
which the communicator considers to be
unethical.
6. Professional communicators obey laws
and public policies governing their
professional activities and are
sensitive to the spirit of all laws and
regulations and, should any law or
public policy be violated, for whatever
reason, act promptly to correct the
situation.
7. Professional communicators give
credit for unique expressions borrowed
from others and identify the sources and
purposes of all information disseminated
to the public.
8. Professional communicators protect
confidential information and, at the
same time, comply with all legal
requirements for the disclosure of
information affecting the welfare of
others.
9. Professional communicators do not use
confidential information gained as a
result of professional activities for
personal benefit and do not represent
conflicting or competing interests
without written consent of those
involved.
10. Professional communicators do not
accept undisclosed gifts or payments for
professional services from anyone other
than a client or employer.
11. Professional communicators do not
guarantee results that are beyond the
power of the practitioner to deliver.
12. Professional communicators are
honest not only with others but also,
and most importantly, with themselves as
individuals; for a professional
communicator seeks the truth and speaks
that truth first to the self.
Enforcement and Communication of the
IABC Code for Professional Communicators
IABC fosters compliance with its Code by
engaging in global communication
campaigns rather than through negative
sanctions. However, in keeping with the
sixth article of the IABC Code, members
of IABC who are found guilty by an
appropriate governmental agency or
judicial body of violating laws and
public policies governing their
professional activities may have their
membership terminated by the IABC
executive board following procedures set
forth in the association's bylaws.
IABC encourages the widest possible
communication about its Code.
The IABC Code of Ethics for Professional
Communicators is published in several
languages and is freely available to
all: Permission is hereby granted to any
individual or organization wishing to
copy and incorporate all or part of the
IABC Code into personal and corporate
codes, with the understanding that
appropriate credit be given to IABC in
any publication of such codes.
The IABC Code is published in the
association's annual directory, The
WorldBook of IABC Communicators. The
association's monthly magazine,
Communication World, publishes periodic
articles dealing with ethical issues. At
least one session at the association's
annual conference is devoted to ethics.
The international headquarters of IABC,
through its professional development
activities, encourages and supports
efforts by IABC student chapters,
professional chapters, and regions to
conduct meetings and workshops devoted
to the topic of ethics and the IABC
Code. New and renewing members of IABC
sign the following statement as part of
their application: "I have reviewed and
understand the IABC Code of Ethics for
Professional Communicators."
As a service to communicators worldwide,
inquiries about ethics and questions or
comments about the IABC Code may be
addressed to members of the IABC Ethics
Committee. The IABC Ethics Committee is
composed of at least three accredited
members of IABC who serve staggered
three-year terms. Other IABC members may
serve on the committee with the approval
of the IABC executive committee. The
functions of the Ethics Committee are to
assist with professional development
activities dealing with ethics and to
offer advice and assistance to
individual communicators regarding
specific ethical situations.